It’s taken me a little while to get to this (it’s been in an open Firefox tab for over a week… some own dogfood eating, perhaps?) but over at the FASTforward blog, Joe McKendrick has a great post discussing the introduction of E2.0 tools as a way to aid in the boosting of productivity. The post touches on a number of the things I find myself frequently discussing with clients in the context of social computing in business.
Joe references several other recent blog conversations on the notion of productivity, all of which are worth reading in their own right, particularly HBS’ Dr Andrew McAfee and RedMonk’s James Governor. The busy vs. burst conversation is also one that has been discussed here at acidlabs, particularly the complexities of burst work in large, bureaucratic organisations that are ill-equipped in cultural terms for burst-workers.
To my mind, E2.0 introduction to business, particularly those unused to these tools, needs to be couched in terms that business understands. That understanding is usually about the bottom line; more work done, in less or equal time, for less money. This sounds mercenary, but it can sometimes be the only thing that’s going to get the E2.0 evangelist’s foot in the door. Once the first E2.0 tools are in place and working successfully, the social computing cubicle commandos can then work on introducing additional tools and providing management with good science and academic research supporting the addition of further tools.
Image © pigpogm. Used under a Creative Commons Attribution-NonCommercial-ShareAlike 2.0 license.
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